ASICS – STOP AT NEVER
Enough is never enough. So even after all the testing ASICS products go through before release, we put them through a few more of our own. Using video, we showed simple demonstrations that creatively tested a unique product attribute found in each pair of ASICS.
The test videos were housed on the "Stop At Never" microsite which utilized beautiful full frame video with a parallax scroll navigation. On the site each test video linked to an interactive product page where users could explore specific features and technology in more detail. A few videos can be seen here. For more information visit the links below.
